Machin, David.
How to do critical discourse analysis: a multimodal introduction / by Machin, David, and Mayr, Andrea. - 2nd ed. - Los Angeles : SAGE Publications , 2023. - ix, 349 pages ; illus.
Includes bibliographical references, glossary, and index.
Introduction: shaping the world through language --
Making active choices: Language as a set of resources --
Analysing semiotic choices: Words and images --
Presenting speech and speakers: Quoting verbs --
Representing people: Language and identity --
Representing action: Transitivity and verb processes --
Concealing and taking for granted: Nominalisation and presupposition --
Persuading with abstraction: Rhetoric and metaphor --
Committing and evading: Truth, modality and hedging --
Conclusion: Multimodal critical discourse analysis and its discontents --
"This book sheds light on the different ways language can be used for different outcomes. Machin and Mayr examine how discourses signify ideas, values and identities through implicit and complex semiotic choices. With a focus on a multimodal approach such as Images, tables and case studies, the book guides students to an understanding of how subtle plays of co-operation, negotiation and deception are played out in everyday media texts. The book is approachable and accessible for social science and linguistic students, with a focus on using material to design projects and help answers your specific questions. Alongside this, the diverse range of methodological approaches such as Appraisal Theory and Conversation Analysis will allow you to gain a wider understanding into Critical Discourse Analysis and understand the relationship between language and social practices. Addressing communication in our post-modern society, the book has a unique and compelling point of view of contemporary examples of Critical Discourse Analysis but never oversimplifies it"-- Provided by publisher.
9781529772982
Critical discourse analysis.
Language.
Ref 401.41 M18h 2023
How to do critical discourse analysis: a multimodal introduction / by Machin, David, and Mayr, Andrea. - 2nd ed. - Los Angeles : SAGE Publications , 2023. - ix, 349 pages ; illus.
Includes bibliographical references, glossary, and index.
Introduction: shaping the world through language --
Making active choices: Language as a set of resources --
Analysing semiotic choices: Words and images --
Presenting speech and speakers: Quoting verbs --
Representing people: Language and identity --
Representing action: Transitivity and verb processes --
Concealing and taking for granted: Nominalisation and presupposition --
Persuading with abstraction: Rhetoric and metaphor --
Committing and evading: Truth, modality and hedging --
Conclusion: Multimodal critical discourse analysis and its discontents --
"This book sheds light on the different ways language can be used for different outcomes. Machin and Mayr examine how discourses signify ideas, values and identities through implicit and complex semiotic choices. With a focus on a multimodal approach such as Images, tables and case studies, the book guides students to an understanding of how subtle plays of co-operation, negotiation and deception are played out in everyday media texts. The book is approachable and accessible for social science and linguistic students, with a focus on using material to design projects and help answers your specific questions. Alongside this, the diverse range of methodological approaches such as Appraisal Theory and Conversation Analysis will allow you to gain a wider understanding into Critical Discourse Analysis and understand the relationship between language and social practices. Addressing communication in our post-modern society, the book has a unique and compelling point of view of contemporary examples of Critical Discourse Analysis but never oversimplifies it"-- Provided by publisher.
9781529772982
Critical discourse analysis.
Language.
Ref 401.41 M18h 2023