opac banner

Marketing Management Analysis, Planning, Implementation, and Control (Record no. 1289)

000 -LEADER
fixed length control field 00420nam a22001457a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9780132613637
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name Kotler, Philip
245 ## - TITLE STATEMENT
Title Marketing Management Analysis, Planning, Implementation, and Control
250 ## - EDITION STATEMENT
Edition statement 9th editions
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication New Jersey
Name of publisher Prentice Hall International, Inc.
Year of publication 1997
300 ## - PHYSICAL DESCRIPTION
Number of Pages xl., 531,pages
Other physical details illustrations
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Marketing Management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Collection code Permanent Location Current Location Shelving location Date acquired Full call number Accession Number Koha item type
    Reference ASCOT Library - Zabali Campus ASCOT Library - Zabali Campus Reference 17/10/2019 658.8 01378 Books

Powered by Koha