opac banner

The end of marketing as we know it / (Record no. 1369)

000 -LEADER
fixed length control field 00538pam a22001814a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 0887309860
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
100 1# - MAIN ENTRY--AUTHOR NAME
Personal name Zyman, Sergio.
245 14 - TITLE STATEMENT
Title The end of marketing as we know it /
250 ## - EDITION STATEMENT
Edition statement 1st ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication New York :
Name of publisher HarperBusiness,
Year of publication c1999.
300 ## - PHYSICAL DESCRIPTION
Number of Pages xvii, 247 p. ;
Other physical details Illustrations
500 ## - GENERAL NOTE
General note Includes index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Marketing.
856 42 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier http://www.loc.gov/catdir/description/hc044/99026144.html
856 42 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier http://www.loc.gov/catdir/enhancements/fy1308/99026144-b.html
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Collection code Permanent Location Current Location Shelving location Date acquired Full call number Accession Number Koha item type
    Reference ASCOT Library - Zabali Campus ASCOT Library - Zabali Campus Reference 18/10/2019 658.8 0116 Books

Powered by Koha