Marketing Management (Record no. 1371)
000 -LEADER | |
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fixed length control field | 00347nam a22001337a 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 9780139064708 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
100 ## - MAIN ENTRY--AUTHOR NAME | |
Personal name | Bagozzi, Richard P. |
245 ## - TITLE STATEMENT | |
Title | Marketing Management |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | USA |
Name of publisher | Prentice Hall International, Inc. |
Year of publication | 1998 |
300 ## - PHYSICAL DESCRIPTION | |
Number of Pages | xxii., 718 pages |
Other physical details | illustrations |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Management - - Marketing |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Books |
Withdrawn status | Lost status | Collection code | Permanent Location | Current Location | Shelving location | Date acquired | Full call number | Accession Number | Koha item type |
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Reference | ASCOT Library - Zabali Campus | ASCOT Library - Zabali Campus | Reference | 18/10/2019 | 658.8 | 044 | Books |