TY  - BOOK
AU  - Bingham, Frank G.
TI  - Business Marketing Management
SN  - 9780844229645
U1  - 658.8 
PY  - 1998///
CY  - USA
PB  - NTC Business Books
KW  - Industrial marketing -- Management
KW  - Industrial procurement -- Management
KW  - Industrial marketing -- United States -- Case studies
ER  -