ASCOT Library Zabali Campus

Includes bibliographical references and index.

Table of contents -- About the contributors -- Introduction -- Chapter 1 Sustainability Communication: West vs Asia By Mohamad Saifudin Mohamad Saleh -- Chapter 2 Language and Sustainability Communication By Shaidatul Akma Adi Kasuma -- Chapter 3The Roles of the Sharing Economy in Promoting Sustainability Communication and Practices in China By Zhang Tong, Huang Miao, and Mohamad Saifudin Mohamad Saleh -- Chapter 4 Strategic Sustainability Communication Model of the Listed Companies in the Stock Exchange of Thailand By Rittipol Kuntasuwun -- Chapter 5Persuasion in Sustainability Communication: A Study of Penang Green Council’s Initiatives By Debbita Tan Ai Lin and Shaidatul Akma Adi Kasuma -- Chapter 6 Ideating Sustainability Content in Social Media By Nur Atikah A Rahman -- Chapter 7 Into the Practices of Malaysian Gaming Influencers: Do They Promote Sustainable Development? By Nurzali Ismail -- Chapter 8 Virtual Exhibition of Indonesian Geopark as a Sustainability Communication Effort By Eli Jamilah Mihardja, Togu S. Pardede, and Nurul Selen Azizah ASP -- Chapter 9 Gamification and Sustainable Behaviour: A Case Study of China By Huang Miao, Mohamad Saifudin Mohamad Saifudin and Izzal Asnira Zolkepli -- Chapter 10 Factors Encouraging Journalists in Pursuing Sustainability Communication By Anna Agustina and Adnan Hussein--Chapter 11 Community Radio and Climate Change in Indonesia By Emilia Bassar and Impron -- Chapter 12 Towards Sustainability in Corporate Social Responsibility By Suriati Saad, Jamilah Ahmad & Mahadevan Krishnan--Chapter 13Edutainment in Sustainability: Can Sustainability Communication also be Fun? By Mohamad Saifudin Mohamad Saleh -- Chapter 14 Communicating Science Information to the Fishing Community in the Philippines By Joesyl Marie V. de la Cruz-Aranas, Rona Dhel Cabrias-Alingasa, and Daryl Lustracion Superio -- Conclusion -- Index.

"Sustainability Communication across Asia distils the core components of environmental communication in the diverse milieu of Asian nations such as Indonesia, Malaysia, the Philippines, Thailand and China. The chapters in this book engage readers in a clear-sighted view of issues, challenges and strategies related to sustainability communication in Asia, examining fundamental principles, digital strategies and the role of language, as well as community engagement. The first part of the book features underpinning ideologies of sustainability communication. The authors go on to explore the prevalent trends and approaches of sustainable communication in the digital realm, examining the internet in general, social media and gaming platforms. Finally, the book discusses the green efforts adopted among selected Asian communities, the role of communication and the resulting societal impacts. Readers will be introduced to many related examples of Asian sustainability cases and issues that may differ from that of the Western experiences. Interesting topics such as environmental gamification, edutainment and sustainability communication, and social media and sustainability are among those presented and elaborated in length by twenty-one writers with industrial and academic backgrounds. Practical and inspiring, this book will be of great interest to students and scholars of sustainability and environmental communication, and Asian studies in general"-- Provided by publisher