000 02588nam a22002057a 4500
005 20260728143130.0
020 _a9780367772420
082 _aRef 302.23 L66s 2023
100 _4author.
_aLipschultz, Jeremy Harris.
245 _aSocial media and political communication /
_cby Jeremy Harris Lipschultz.
260 _aNew York, NY :
_bRoutledge,
_cc2023.
300 _aix, 210 pages :
_bb&w figs. ;
_c23 cm.
500 _aIncludes bibliographical references, glossary, and index.
505 _aContents: 1. Introduction to Global Political and Social Media Communication, 2. Social Media Communication Theories, 3. Political and Social Media Communication Methods, 4. Developing Meaningful Political Communication Questions, 5. Academic and Industry Social Media Data, 6. Propaganda and Social Media Persuasion, 7. Normative Law, Ethics and Critical Examination, 8. Social Media Processes and Effects, 9. Media and Information Literacy, 10. Technologies of Freedom and Oppression.
520 _a"This book offers a wide-scale, interdisciplinary analysis and guide to social media and political communication, examining the political use of social media platforms such as Twitter, Facebook, Instagram and TikTok. From disinformation to artificial intelligence, Jeremy Lipschultz explores how social media tools are being deployed by "good" and "bad" political actors. The use of "fake news" or disinformation is clearly contextualized for readers within a wider understanding of the historic uses of propaganda, persuasion and political advertising. Lipschultz also examines how social media is used by activists and social movements to increase civic engagement and amplify social issues. The book surveys traditional media communication theories and methods, exploring newsgatekeeping, propaganda, persuasion and personal influence, and diffusion of new technologies and ideas, teaching vital critical thinking methods for consuming, engaging with, and understanding political social media content from a media literacy perspective. It also includes social network analyses which offer visual representations of social media crowds that influence social movements and political change. Essential reading for students of Media and Cultural Studies, Communication, Journalism, Political Science, and Information Technology, as well as anyone wishing to understand the current intersection of social media and politics."-- Provided by publisher.
650 _aPolitical communication.
650 _aSocial media.
650 _aSocial media--Political aspects.
942 _cBK
999 _c6061
_d6061