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Marketing planning : (Record no. 1370)

000 -LEADER
fixed length control field 00440cam a2200157 a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 0132420589
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 0132420414 (pbk.)
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/02
100 1# - MAIN ENTRY--AUTHOR NAME
Personal name Taylor, James Walter,
245 10 - TITLE STATEMENT
Title Marketing planning :
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication Englewood Cliffs, NJ :
Name of publisher Prentice Hall,
Year of publication c1997.
300 ## - PHYSICAL DESCRIPTION
Number of Pages xx, 364 p. ;
Other physical details illustrations
500 ## - GENERAL NOTE
General note Includes index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Marketing - - Planning - - Handsbook, Manuals, etc.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Collection code Permanent Location Current Location Shelving location Date acquired Full call number Accession Number Koha item type
    Reference ASCOT Library - Zabali Campus ASCOT Library - Zabali Campus Reference 18/10/2019 658.8/02 054 G Books

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