Marketing planning : (Record no. 1370)
000 -LEADER | |
---|---|
fixed length control field | 00440cam a2200157 a 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 0132420589 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 0132420414 (pbk.) |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8/02 |
100 1# - MAIN ENTRY--AUTHOR NAME | |
Personal name | Taylor, James Walter, |
245 10 - TITLE STATEMENT | |
Title | Marketing planning : |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | Englewood Cliffs, NJ : |
Name of publisher | Prentice Hall, |
Year of publication | c1997. |
300 ## - PHYSICAL DESCRIPTION | |
Number of Pages | xx, 364 p. ; |
Other physical details | illustrations |
500 ## - GENERAL NOTE | |
General note | Includes index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Marketing - - Planning - - Handsbook, Manuals, etc. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Books |
Withdrawn status | Lost status | Collection code | Permanent Location | Current Location | Shelving location | Date acquired | Full call number | Accession Number | Koha item type |
---|---|---|---|---|---|---|---|---|---|
Reference | ASCOT Library - Zabali Campus | ASCOT Library - Zabali Campus | Reference | 18/10/2019 | 658.8/02 | 054 G | Books |