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Applied business tools and technology in tourism / authored and edited by 3G E-learning LLC, USA.

Material type: TextTextPublication details: New York, NY : 3G E-Learning LLC, c2023.Edition: 2nd edDescription: ix, 411 pages : illus. (chiefly col.) ; 26 cm + 1 DVDISBN:
  • 9781984679581
Subject(s): DDC classification:
  • Ref 658.4013 Ap58a 2023
Contents:
Chapter 1. Introduction to tourism industry. -- Chapter 2. Strategic tools and methods to promoting tourism. -- Chapter 3. Managing cultural tourism. -- Chapter 4. Tourism marketing and advertising. -- Chapter 5. Tourism demand forecasting. -- Chapter 6. Safety and security issues in tourism. -- Chapter 7. Crisis management in tourism. -- Chapter 8. Sustainable tourism and information technology.
Summary: "The book explains the gaps between tourism business and ICT influence and suggests measures to fill the gaps in tourism enterprises. Strategically, the aim of the book is to integrate ICT with tourism that will enable more accessibility, visibility of information, availability of variety of products and satisfaction." --Provided by publisher
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Holdings
Item type Current library Collection Call number Status Barcode
Books Books ASCOT Library - Zabali Campus Reference Reference Ref 658.4013 Ap58a 2023 (Browse shelf(Opens below)) Available Ref6584004747
Browsing ASCOT Library - Zabali Campus shelves, Shelving location: Reference, Collection: Reference Close shelf browser (Hides shelf browser)
Ref 658.40 R61e 2023 Essentials of strategic management / Ref 658.4012 D98s 2023 Strategic management: concepts and cases / Ref 658.4012 T37s 2023 04606 Strategic management: awareness and change / Ref 658.4013 Ap58a 2023 Applied business tools and technology in tourism / Ref 658.403 B47m 2021. MIS: management information systems / Ref 658.403 St15p 2021 04611 Principles of business information systems / Ref 658.403 T41b 2023 04623 Management information systems: world edition /

Includes bibliographical references and index.

Features:
Full color book plus DVD.--
Over 100 hours interactive e-lectures, quiz and videos in DVD.--
DVD has many useful features for teachers to teach with digital resources in classroom.

Chapter 1. Introduction to tourism industry. --
Chapter 2. Strategic tools and methods to promoting tourism. --
Chapter 3. Managing cultural tourism. --
Chapter 4. Tourism marketing and advertising. --
Chapter 5. Tourism demand forecasting. --
Chapter 6. Safety and security issues in tourism. --
Chapter 7. Crisis management in tourism. --
Chapter 8. Sustainable tourism and information technology.

"The book explains the gaps between tourism business and ICT influence and suggests measures to fill the gaps in tourism enterprises. Strategically, the aim of the book is to integrate ICT with tourism that will enable more accessibility, visibility of information, availability of variety of products and satisfaction." --Provided by publisher

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